Teroka.id is an Indonesian recipe & food-ingredients meal kit service. Teroka mission is to empower local farmer & food producer through indigenous ingredients, while preserve Indonesian recipes that barely cooked by newer generation home cook.
Fresh &
Indigenous
These brand essence of Teroka become the basis of the visual identity design. The shape of the logo, color palette, and visual tonality is the embodiment of Indonesian culture and values in culinary. This project consist of visual identity design, brand guidelines & packaging design.
